Mr. Casey works at the intersection of marketing and technology. He supports both clients and GEN3 project teams to ensure that innovation is directed at important market needs. He also helps guide innovation project teams to profitable commercialization of breakthrough concepts.
Before joining GEN3, Mr. Casey held senior marketing and general management positions at both technology start-ups and Fortune 500 business units where he specialized in developing new businesses based on novel technologies. Mr. Casey served as Marketing Manager at Analog Devices, where he evangelized one of the first programmable digital signal processers (DSP). Further, Mr. Casey led the introduction of an award-winning graphic arts desktop scanner and the first photographic quality handheld digital camera for Polaroid Electronic Imaging.
Prior to the above, Mr. Casey served as Division Manager at the Motorola Semiconductor Group, where he negotiated and led a joint development effort with Intel to incorporate communication technology directly into the personal computer architecture, and recruited a world-class team of executives to commercialize a unique interoperability software offering as COO of Anysoft Incorporated.
Mr. Casey holds a B.S. in Mathematics from Bates College and a M.S. in Applied Economics and Finance from the Sloan School of Management at the Massachusetts Institute of Technology.